About our Brands
Casual Society and Fusilier London are high-end menswear clothing brands offering lines that range from luxury casualwear to Sport-lux streetwear aesthetics. Both brands are stylish and possess strong but subtle aesthetics’ designed to attract the younger luxury conscious Gen Z, Millennials and the stylish Gen X who have large disposable incomes and want to stand out from the crowd.
Our Design & Production team specialises in the use of laminated materials, velvets, micro-leather, specialist inks, rubberised plastics and couture threads that provide the high-end graphic finishes and logo designs that embellish our garments. Our collections feature very expensive and bespoke accessories like zippers, press studs and buttons that provide the authentic Sport Lux finishes expected from our target audience.
Creative Development Hub – Work Space Philosophy
The warehouse/office environment will reflect the brand’s ambitions for success and the personality of the people who operate within the space.
The Directors of the business see the creative team as “stakeholders” and have therefore decided that the core of the creative sales team will be responsible not only for the acquisition of the warehouse space but will also be responsible for the studio fit-out. The studio/hub will become a fast-paced business arena imbuing a sense of ownership and pride of place for the team.
The studio space will host the Digital Marketing Sales Suite, Ecommerce and Fashion Photography Studio, and High-spec Fashion Showroom. The Showroom, Bar and Working Canteen area will be used for hosting B2B & B2C coffee meetings and events that will give exposure to the creative team and designers who will flow around the fast-paced creative hub interfacing with visiting clients.
The role will be responsible for creating responsive and engaging mobile-first web designs that work across a wide range of devices and browsers. The design and layout of the website or web pages will ensure the entire site remains current and encourages easy sales conversion. Work closely with back-end developers to provide high-level support on maintenance, monitoring, testing and overall website support.
- Design and develop landing pages that achieve product and marketing objectives
- Design interactive emails with effective customer engagement
- Work closely with our product and marketing tams to capture the company ethos and voice in all produced work
- Designing and implementing customer proposition websites to ensure operational effectiveness.
- Managing & developing the web platform to maintain best practice in terms of security, stability, speed and user experience.
- Writing clean, compliant and accessible mark-up and level of proficiency with (HTML5, CSS3, JavaScript, PHP, jQuery) ensuring that code is cross-browser / cross-platform compatible and responsive across all desktop, tablet and mobile devices.
- Accountable for all front-end web content creation and maintenance with
- WordPress CMS and other platforms as required.
- Assisting the Digital Marketing Manager to deliver the user experience and optimisation programme.
- Assisting the Digital Marketing Manager in the delivery of the digital acquisition plan.
- Designing and building the creative for responsive email marketing campaigns and manage deployment through a 3rd party email management system
- Inputting into broader strategic brand development discussions
- Designing and producing print-ready marketing materials to support the Digital, CRM and Brand strategy.
- Presentation of design options
- Responsible for designs for the web pages including graphics
- Development of the website
Establish website security procedures
Developing social media applications where required.
NB: We endeavour to respond to all candidates, however, due to the number of applications we receive, this is not always possible. I’m afraid if you haven’t heard from us within 21 days of applying for the position, you have not been successful at this time.
